The studio was commissioned to create a new wide identity for the boutique shop. The project, which involves redefining certain aspects of the external and internal architecture, aims to establish a common language with the capacity to integrate seamlessly with the stylistic variations.

Wanting to provide clothes shop with a concept that would adopt an unorthodox approach to the retail activity of the store, the studio has created spaces with stylistic codes that are instantly recognizable as belonging to the italian brand but which at the same time are able to dialogue with the other high-end clothes.